Bonfante Gardens announced it will operate as Gilroy Gardens Family Theme Park, under recommendation by Cedar Fair Entertainment Company, the park’s management company, as well as their advertising agency. “We are excited about the new direction,” said Robert Kraemer, president and chairman of the board of directors. “While the park’s name will change, our commitment to quality family entertainment and education will remain consistent.”

The park will also be adding a garlic themed character named “Gil” as well as a number of seasonal events.

To be honest, I don’t know much about this park. Bonfante Gardens never made me think amusement park, so I guess this is a good move. They also hope it will help promote the area around the park. Not sure about the “Gil” character, after all who wants to be buddies with garlic? In no time the park will only be referred to as Gilroy Gardens, which again has no amusement park feel to it. Not sure what to think of this move but doesn’t it seem that Cedar Fair has their hands in everything these days? You can read the full story here.

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